SEM
Youtube Bumper Ads
Impression: 34.179.630
Reach: 12.589.901
Engagement: 2.124.072
Page view: 1.797.975
CONTENT HUB
SOCIAL MEDIA
GAMIFICATION
CONTENT HUB
SOCIAL MEDIA
GAMIFICATION
TVC Production
Activation
Ads network iTVC
Mobile network iTVC
PR online
20K Users data for mining
Brand lift rate: Improved 52%
Awareness: 72.600.000
Engagement: 5.600.0000
KPI Ratio: 125%
Youtube
Reach KPI: 12.000.000
Impression: 25.622.410
KPI Ratio: 100%
Ads network iTVC
Mobile network iTVC
PR online
Awareness: 60.500.000
Engagement: 4.500.0000
KPI Ratio: 125%
Ads network PC
Mobile network
SEM
Landing page
Awareness: 45.000.000
Engagement: 5.000.000
KPI Ratio: 150%
Ads network PC
Mobile network
GDN / SEM
Landing page
ADX
Awareness: 80.500.000
Engagement: 6.500.0000
KPI Ratio: 120%
Ads network
Mobile network
Facebook Content / Ads
GDN
Download App (App Store & CH Play)
Hot Fanpage
KOLs & Livestream
PR online
Awareness: 150,000,000
Engagement: 20.000.000
Download App: 500.000 downloads
KPI Ratio: 135%
Viral clip
Interview Viral clip
Seeding
Hot Fanpage
PR online
Awareness: 50,000,000
Engagement: 6.000.000
KPI Ratio: 120%
Youtube True View
Viral Clip
GDN banner & video
Foody.vn / Diadiemanuong
KOLs
Awareness: 35,000,000
Engagement: 3.000.000
KPI Ratio: 110%
Youtube True View Instream
Viral Clip
GDN
Awareness: 15,000,000
Engagement: 2.000.000
KPI Ratio: 110%
Website Content
PR online
GDN
Seeding
Seminar / Workshop
KOLs: Doctors
POSM: Invitation letter, Standee, Backdrop, Promotion Standee
Awareness: 15,000,000
Engagement: 2.000.000
KPI Ratio: 110%
GDN
Cốc Cốc
Ads network
Awareness: 15,000,000
Engagement: 3.000.000
KPI Ratio: 110%
GDN
Youtube True View Instream
GSP
Awareness: : 20,000,000
Engagement: 2.500.000
KPI Ratio: 105%
GDN
KOLs
Ads network
Hot Fanpage
Awareness: 15,000,000
Engagement: 2.000.000
KPI Ratio: 125%
GDN
Ads network
Hot Influencers
Mini game
Awareness: 10,000,000
Engagement: 1.200.000
KPI Ratio: 110%
GDN
Hot Influencers / KOLs
Ads network
Mini game
Awareness: 20,000,000
Engagement: 2.500.000
KPI Ratio: 115%